The platform for referral, loyalty, and influencer programs.
$3B+ driven for consumer brands and services, with the analytics depth, incentive flexibility, and dedicated support enterprise programs require.
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Thousands of programs across retail, subscription, finance, and consumer services.
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Get off the hamster wheel of paid acquisition.
Three products that turn customers and creators into growth you own, not growth you rent.
Referral
Turn customer advocacy into a measurable acquisition channel.
- Advocate Activation
- Rewards & Incentives
- Testing & Optimization
- Fraud Prevention
- Product SharingNew
Loyalty
Reward the behaviors that drive repeat purchases and lifetime value.
- Rewards & Incentives
- VIP & Membership
- Receipt Scanning
- Retention Optimization
- Wallet Passes & NotificationsNew
Influencer & Creator
Creator partnerships measured on revenue, not reach.
- Creator Activation
- Campaign Management
- Tiered Commissions
- Automated Payouts
- Attribution & Measurement
Acquisition & Retention Intelligence
Thousands of programs feed the benchmarks, insights, and recommendations that ground your next move in what works.
- Analytics & Insights
- Incentive Optimization
- AI Recommendations
- AI Agent Access (MCP)New
"We’ve been really happy with the results since migrating to Friendbuy’s Loyalty & Referral programs. With guidance from their customer success team, we were able to optimize quickly and actually generated more referral revenue in the first month with Friendbuy than we did all of last year with our previous vendor."
"Our guests don't just visit Bathhouse, they become part of the community and naturally want to share it. Referral gave us a way to reward that word-of-mouth. Adding influencer through Friendbuy lets us extend that same philosophy to creators who authentically love the brand, and actually see how that acquisition performs downstream. Having both on one platform means we're not guessing at what's working."
"Friendbuy has been instrumental in converting engagement into tangible growth. Our loyalty members are more active, more engaged, and far more enthusiastic about redeeming their rewards."
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"New customer growth has been one of our main goals this year. With Friendbuy, we’ve been able to unlock that growth without overspending on acquisition channels."
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"Referred customers come in pre-sold. They've already heard from someone they trust that OluKai is worth it. That changes the entire relationship from the first purchase."
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"I highly recommend Friendbuy. From ideation to implementation to customer success, it felt like at every point we were well cared for by a responsive team. Hitting a KPI halfway through the year was a huge success story for our team."
20%
of Bathhouse’s new customers arrive through referral.
2.4×
more purchases per year from loyalty members than non-members.
3.1×
return on creator spend at a subscription brand.
$1M+
in funded referred loans in under three months, for a consumer lender.
Built for how your industry operates
Explore programs built for your business model, from ecommerce to finance.
Ecommerce & Retail
Online or in store, turn every purchase into the next one.
Subscription
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Rewards that account for skips, pauses, and plan changes.
Financial Services
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Reward funded accounts and long-tenured members, not form fills.
Consumer Services
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Memberships and repeat visits, at the register or online.
Travel & Hospitality
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Rewards that carry across bookings, stays, and returns.
Telecom
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Activations, plan upgrades, and contract renewals.
Energy
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Enrollments, confirmed switches, and term-end renewals.
Education
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Enrollments, course completions, and every term after.
Bathhouse: a self-sustaining growth engine, built on community.
Bathhouse was on the paid-acquisition hamster wheel — rising CAC, a ceiling on search, and word of mouth happening without a system. Friendbuy built the system: referral and loyalty on a custom API integration with their booking software, rewards paid entirely in service credits, and the advocates they already had, activated.
1–2 months
to profitability, covering all integration costs
$0
cash paid out — every reward a service credit
$5K–$30K+
in referral sales from multiple advocates each
Works with the tools you already run.
Event-level, bidirectional integrations with the tools that run your stack. Friendbuy data triggers your flows, and your data powers ours.
Live in weeks. Partners for years.
Take it from the team that's launched thousands of programs.
White Glove onboarding, project-managed
Program design, integration, and widget build — run to a dedicated project board, phased to clear security and IT.
An Ongoing Success Plan tied to your marketing calendar
Every placement, test, and campaign documented and reviewed in standing meetings.
Customer Success Alerts that catch anomalies early
A dip in sharing, redemptions, or creator revenue reaches your team before you’d think to look.
Devon on the Friendbuy team had us live inside six weeks, and she still walks the program with us every quarter. It doesn’t feel like a vendor relationship.
See why brands like Away, Sam’s Club, and Bathhouse run their programs with Friendbuy.
Book a 30-minute demo, built around your business model.
Not ready for a demo? Get the 2026 Referral Benchmark Report →
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